Alana Dress - Cherry
Alana Dress - Cherry
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Embrace your curves with effortless elegance in this off-shoulder asymmetric top. Crafted in our soft, breathable Lenzing Modal®, it offers a luxurious feel against the skin while ensuring all-day comfort.
Designed with a flattering asymmetric hem and gently gathered side ruching, this piece celebrates the feminine silhouette, enhancing your shape in all the right places. The off-shoulder neckline adds a modern, confident touch that transitions seamlessly from day to night.
Lightweight, drapey, and endlessly wearable—this is a piece you'll reach for again and again.
Australia Standard Delivery - $12 (Free over $150)
Australia Express Delivery - $15
New Zealand Standard Delivery - $20 (Free over $200)
International Standard Delivery – $20 (Free over $200)
DHL Express Service - $35 where available
If you want to return your products you must inform us within 7 days of receiving your order and we must receive your garment within 10 days of submitting your return request in the portal. View our returns policies for more information.
FINAL SALE items cannot be returned or exchanged.
- Cool machine wash, 30 degrees
- Wash inside out with like colours
- Do not bleach
- Dry in shade
- No not tumble-dry
- Do not dry-clean
- Warm iron
- Use mild detergent
- Avoid Stain remover
95% Modal, 5% Lycra
SIZE GUIDE - DRESSES
If you have any questions regarding sizes, please ask us a question in the chat or email customer support
DRESSES
| SIZE | BEST FITS | BUST | WAIST | HIP |
|---|---|---|---|---|
| XXS | 6 | 79-83 | 65-69 | 90-94 |
| XS | 8 | 84-88 | 70-74 | 95-99 |
| S | 10 | 89-93 | 75-79 | 100-104 |
| M | 12 | 94-98 | 80-84 | 105-109 |
| L | 14 | 99-103 | 85-89 | 110-114 |
| XL | 16 | 104-109 | 90-95 | 115-120 |
| XXL | 18 | 110-115 | 96-101 | 121-126 |
| XXXL | 20 | 116-121 | 102-107 | 127-133 |
| XXXXL | 22 | 122-127 | 108-103 | 134-140 |
LENGTHS WILL VARY ACROSS STYLES. PLEASE CHECK PRODUCT DESCRIPTION
Customer Reviews
Reviews Summary
Customers keep coming back to this dress because it’s “so comfy and easy to wear” while still reading as classy and put-together. The cut gets consistent praise for being flattering on a range of body shapes (including curvier middles), helped by light waist ruching that “does the trick.” Many call out the soft, quality fabric, the true-to-size fit, and the real-life versatility—wear it casual with flats or sneakers, or dress it up for dinners, formals, and gala events.
What Customers Love Most
- Versatile styling: “dress it up or down” for casual and evening occasions
- Flattering cut (including slight waist ruching/rouching) that suits different figures
- Soft, comfortable, “buttery soft” fabric that feels lovely on
- True-to-size fit (with flexible sizing depending on how figure-hugging you want it)
- Easy care and travel-friendly: “doesn’t need ironing” and “so easy to pack”
Customers Say These Are Perfect For
- Lunch-to-dinner days when you need one outfit to cover multiple plans
- Travel (especially Europe/summer trips) because it packs easily and doesn’t need ironing
- Dinners, shows, and “a glass of wine” nights out
- Anyone wanting a flattering, confidence-boosting dress (including 50s+ shoppers and curvier shapes)
- Events where you want compliments without feeling restricted—graduation dinners, gala/formal nights
Customer Feedback on Quality
- Fabric is repeatedly described as “high quality,” “lovely,” “soft,” and “buttery soft”
- Holds up as a repeat-wear favorite—some buy multiple colours after the first purchase
- Practical finish for real life: “doesn’t need ironing” and “so easy to pack” for travel
Customer Fit Feedback
Multiple reviewers describe it as true to size and “perfect fit,” including shoppers around size 10/12 who found Medium “perfect.” A smaller group intentionally sized up (e.g., size 12 choosing a larger size or Medium instead of Small) to avoid a tight, figure-hugging look; others note they could have gone smaller depending on preferred snugness.
What Customers Say
- "“Takes me from lunch to dinner.”"
- "“There’s a little rougeing on the waist which does the trick.”"
- "“Super comfortable and light to wear… And no ironing.”"
Frequently Asked Questions
Real answers based on customer reviews
Fit & Sizing
Does this dress run true to size, or should I size up/down?
Most reviewers found the dress true to size and said it matched the size chart, with multiple mentions of a “perfect fit” and “true to size.” A few customers noted you can size down for a more fitted look, or size up if you prefer a slightly looser drape (one size-12 customer sized up by choice). If you’re between sizes, it sounds like the best choice depends on how body-skimming you want it to be.
Based on 9 customer reviewsIs it actually flattering, especially around the tummy/middle?
Reviewers consistently describe this dress as very flattering, including customers who mentioned being curvy around the middle. Several call out the ruching/gathering at the waist as sitting “in the right place” and helping “hide a multitude of sins,” while still looking classy. Overall, the feedback suggests it creates a smooth, forgiving silhouette rather than highlighting the midsection.
Based on 8 customer reviewsDoes it work well for more mature body types (50s/60s)?
Yes—multiple reviewers in their mid-to-late 50s mention the fit is flattering and makes them feel classy. One reviewer noted it was flattering for a 55-year-old, and another (59) said the waist ruching suited a slightly curvy middle. The overall tone suggests it’s a confident, elegant option rather than something overly tight or trendy.
Based on 3 customer reviewsStyle & Versatility
Can I dress it up for events and also wear it casually?
Yes—many reviewers specifically say they’ve worn it both dressed up and dressed down. Customers mention styling it with heels for gala/formal dinners and with slides/flats for casual wear, calling it their “go to” because it suits lots of occasions. If you want a single dress that covers dinners, shows, and everyday wear, this seems to be a strong fit.
Based on 7 customer reviewsIs the color accurate in real life (especially the Cherry red)?
Reviewers specifically mention the Cherry red as “as described” and “gorgeous,” suggesting the online color representation is reliable. Customers who bought multiple colors (Cherry and black) were happy with how they looked for evening wear. If you’re choosing Cherry, feedback indicates it matches expectations.
Based on 3 customer reviewsMaterial & Quality
What does the fabric feel like—soft, stretchy, or clingy?
Multiple reviewers describe the fabric as “buttery soft,” “lovely,” and comfortable against the skin. Several also mention it has enough stretch to move easily without feeling clingy. Expect a soft hand-feel with some give, designed to sit smoothly rather than tightly.
Based on 6 customer reviewsCare & Maintenance
Does it need ironing, or is it low-maintenance?
Several customers highlight that it doesn’t need ironing and is easy to wear. Reviewers mention it as a big plus alongside the lightweight, comfortable feel. If you’re looking for a travel- and wardrobe-friendly dress, low-iron care is a repeated theme.
Based on 3 customer reviewsPerformance
Is this a good dress for travel—does it pack well?
Yes, reviewers mention it’s “perfect for travel” and “so easy to pack,” including someone taking it to Europe. The combination of lightweight comfort and no-iron ease comes up as a reason it works well in a suitcase. Based on review feedback, it’s a strong option for trips where you want to look polished with minimal effort.
Based on 3 customer reviewsComfort
Is the dress comfortable enough for all-day or long events?
Comfort is one of the most repeated points: customers call it super comfortable, light to wear, and easy to throw on. Reviewers also note the stretch helps it feel comfortable without being clingy. People wore it to longer occasions like dinners and events and still described it as comfortable.
Based on 10 customer reviewsShop the Look
FREQUENTLY ASKED QUESTIONS
What is your Returns Policy?
Please inform us via our Returns Portal within 14 days of receiving your order that you wish to return an item.
Items purchased in sale can be returned for a Store Credit.
When will my order be dispatched?
Your order will be dispatch within 1 business day of your order being place. During busy sale periods your order will be dispatched within 7 business days.
If you require expediated delivery during sale periods, please choose Express Shipping and your order will leave within 1 business day.
What size should I choose?
Our garments are in Australian sizing and are true to size. Please refer to our size guide or contact us at customerservice@dharmabums.com.au for more detailed advice.

























































































